Essential Legal Framework
IP Development for Creative Professionals
September 17-19, 2026 | Potsdam
IP Development for Creative Professionals is an intensive three-day workshop designed to help creators transform their ideas into powerful, market-ready intellectual properties. Participants learn how to develop a Minimum Viable Product (MVP), build an engaged audience, and expand their concepts into TV series, films, video games, books, and consumer products. Through hands-on exercises, expert-led sessions, and real industry case studies, attendees will gain practical tools to strengthen and commercialize their IP. The workshop also provides insights into community building, cross-media storytelling, and the strategic use of music to reach new audiences..
A strong emphasis is placed on understanding the legal framework of IP protection and licensing—ensuring that creators maintain ownership and control of their brand. Participants will work individually and in teams to apply what they learn each day, developing their own IP strategies step by step.
With speakers from leading studios, marketing agencies, and the publishing and gaming industries, this workshop offers a unique, interdisciplinary perspective. Networking opportunities with film, TV, and game professionals support long-term collaboration. Whether you are a writer, producer, game creator, or a team working together, this workshop provides the foundation to turn creative concepts into sustainable, scalable intellectual properties.
| Format | Interactive on-site workshop |
| Location | Potsdam |
| Datum | September 17-19, 2026 |
| Unterkunft | Available for booking |
| Sprache | English |
| Preis | 590 EUR with Early Bird discount, otherwise 690 EUR (incl. meals, excl. accommodation) |
| Teilnahmezertifikat | Yes |
| Stipendien | Will be available (see below) |
Bestandteile des Angebotes
IP Development for Creative Professionals
September 17-19, 2026
3 Workshop days
690,00 €
590,00 €
(inkl. 0% MwSt.)
Hotel Accommodation (4 Nights: September 16-20, 2026)
Optional
476,00 €
(inkl. 0% MwSt.)
Mit
Ohne
IP Development for Creative Professionals
Achtung! Dieses Produkt ist eine Sonderanfertigung und vom Umtausch ausgeschlossen!
Achtung! Dieses Produkt ist nicht erhältlich!
Diese/s Konfiguration/Produkt ist nur auf Anfrage erhältlich!
Get Notified When Registration Opens!
ONLINE INFO SESSION
Join our online Info-Sessions!
The workshop sounds interesting but you are not sure if it will cover the specific topics you are interested in? You have a creative project you think could be a great IP but you would like to understand how this workshop could help you develop it? Then come to our Info Session!
Our Head of Studies Nuno Bernardo as well as the EPI team will be there to answer your every question.
The session lasts approximately 30 minutes and will be held online via Zoom. Registration is free of charge.
We offer two appointments so you can select the one that best suits you!
First Info-Session: June 11, 2026 at 16:00 CEST
Second Info-Session: August 18, 2026 at 15:00 CEST
Select Your Info-Session here:
What IP Development for Creative Professionals offers
Topics
- Understanding the foundations and value of intellectual property in the creative industries
- Developing a Minimum Viable Product (MVP) for an entertainment IP
- Expanding an IP into TV series, films, animation, and video games
- Strategies for online engagement, social media, and digital marketing
- IP protection, licensing, and maintaining ownership
- Licensing for merchandising, toys, and consumer products
- IPs Case studies from games, podcasts, publishing, and film
- Networking between film/TV creators and the video game community
Benefits
- Learn how to develop a strong MVP and build an IP from the ground up
- Gain practical tools for audience building and fan engagement
- Receive expert guidance on legal protection, licensing, and brand control
- Discover monetization opportunities through merchandising and partnerships
- Practice applying new knowledge in structured hands-on sessions
- Build connections with professionals from film, TV, music, gaming, and publishing
- Strengthen your ability to pitch, scale, and commercialize creative concepts
- Leave the workshop with a concrete, personalized IP development plan
Head of Studies
Accommodation
MAXX Hotel Sanssouci Potsdam
The workshop will be held in conference room of the MAXX Hotel. If you book accomodation through us, this is also where you will be staying.
Potsdam, located southwest of Berlin, is a UNESCO World Heritage Site thanks to its diverse cultural landscape. The MAXX Hotel Sanssouci Potsdam is centrally located only a five-minute walk away from the famous Sanssouci Palace. Many other destinations such as the Babelsberg Filmpark or the Friedenskirche are also nearby.
All rooms and suites of the MAXX Hotel are inspired by German film and cinema history and invite you to feel at home. The interior, decorated in warm, inviting colors, offers you all the comfort you need. The relaxed atmosphere of the Terrasse Kutscherhof invites you to enjoy cool drinks and tasty snacks. End the day comfortably in the Bar & Lounge FRIEDRICHs.
Potsdam's main train station is only 3 km away and the Berlin-Brandenburg airport can be reached in less than an hour.
Visit the Website of the Hotel here.
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Additional information
Meals
Lunches and dinners are included in the participation fee. To keep things simple and environmentally friendly, meals will primarily feature vegetarian options.
Accessibility
If your mobility is impaired, please get in touch with the EPI team, so we can find the best solution possible to ensure your full participation.
Scholarships and discounts
Erich Pommer Institut Scholarships
Thanks to Creative Europe - MEDIA funding, a limited number of partial scholarships are available for nationals of the following countries: Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, Georgia, Greece, Hungary, Iceland, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Montenegro, North Macedonia, Poland, Portugal, Republic of Serbia, Romania, Slovakia, Slovenia, Ukraine.
Important: Do not register for the workshop while applying for a scholarship.
For the application use the link below.
Local Scholarship: Berlin-Brandenburg & Mitteldeutschland
Thanks to the support of Medienboard Berlin-Brandenburg, a limited number of local scholarships are available for media professionals based in the regions of Berlin, Brandenburg, Thüringen, Sachsen, and Sachsen-Anhalt.
These scholarships can cover up to 50% of the workshop fee, excluding accommodation.
Please note that while German citizenship is not required, applicants must be currently registered as residents of one of these regions to be eligible for the scholarship.
Important: Do not register for the workshop while applying for a scholarship.
Please follow the link below to apply.
Other Scholarships and Discounts
Company Discount:
If a second person from the same company books at the same time and at the standard rate, they are eligible for a EUR 200 discount. To claim this, please reach out to us for a discount code.
EAVE Alumni Discount:
Thanks to our partner EAVE, we are offering a EUR 90 discount to alumni of their programme.
Please note scholarships and discounts are non-combinable.
Funding Opportunities in Your Country:
We encourage all applicants to seek financial support from their national or regional funding bodies, as they may offer bursaries or grants to cover training and professional development.
For information on potential financial support for participating in MEDIA-funded trainings, please contact the MEDIA Desk in your country or region. Please note that participation costs for MEDIA trainings are eligible expenses under MEDIA Development grants.
Here are some opportunities available:
Austria - Austrian Film Institut : Professional Development Grants
- Belgium - Flanders Audiovisual Fund : Training Grants / Centre du Cinéma et de l'Audiovisuel :
Training Support
Czech Republic - Audiovisual Producers’ Association: Grants for Producers
Denmark - Danish Film Institute : Professional Training
Estonia - Estonia Film Centre: Training and Education Support
Finland - Finnish Film Foundation: Support for Distributors and Exhibitors / AVEK: Training Grants
Germany - MOIN Filmförderung Hamburg Schleswig-Holstein : Training and Qualification Support / KOMPASS - Help for Solo Entrepreneurs: KOMPASS Program / HessenFilm und Medien: Step Support / Mecklenburg-Vorpommern Filmförderung: Talent Development
Ireland - Screen Ireland: Bursaries and Grants
Italy - Fondo Audiovisivo Friuli-Venezia Giulia: Training and Education Funding / Trentino Film Commission: Film Fund and Training Support
Lithuania - Lithuanian Film Centre: Support for Film and Cultural Professionals
Luxembourg - Film Fund Luxembourg: Continued Education Grants
Netherlands - Netherlands Film Fund: Training and Lab Organization Grants
Norway - Norwegian Film Institute: Reisestipend utland | NFI
Serbia - Film Center Serbia: Training Scholarships
Sweden - Swedish Film Institute: Courses and Seminars
Switzerland - Media Desk Suisse: Training Scholarships
